Evereve Holiday Campaign
I art directed the photo shoots for our holiday gifting this year. The focus was on "gifts that give back"- products that make a difference in the world around them. Visually, our holiday campaign was centered around a celestial theme. I wanted to bring in touches of the theme, while still keeping the banners clean and focused on the product.
Holiday 2017
Evereve Holiday Campaign
For the 2016 holiday campaign, I art directed photo shoots for our gift guides and gift-centered email blasts. I shopped for props that fit the overall theme and would complement the product. Natural elements like pinecones, tree stumps and garland contrast with sparkly ornaments and shiny wrapped boxes. The gifting items are arranged with an organized, gridlike approach to showcase the full range of items.
Holiday 2016
